AICE Media Studies

CCR BLOG   1. How does your product use or challenge conventions AND how does it represent   social groups or issues?   Our commercial product both uses and challenges commercial conventions. In normal school PSA's, they will usually have some type of message at the end. Within our commercial, we made sure to end our commercial with the message we wanted to get across which was to promote our mock trial team and we ended it with the introduction of all together as one. In one way it challenges conventions because usually school PSA's use normal clothing such as t-shirts, hoodies, pants, etc. Our commercial we took that typical clothing up a notch, and we wore our court attire because it matched more the school PSA we wanted to get across. I think our commercial represents social groups because it shows a group of people who are apart of a team and the group is diverse as well and shows representation. 2. How does your product engage with audiences AND how would it be...

Hello everyone, here is my commercial. I had a great time filming with my group. Make sure you guys support the Fort Lauderdale Mock Trial Team, you can follow us on Instagram @flhs.mocktrial !

 Production Blog Welcome back to my blog everyone. Now that my group and I finished our filming aspect, there's one more aspect we need to do for our commercial. This aspect is to edit and put final touches. So, we edited this commercial in 1 day. I was not heavily involved in the editing process. My group mate Mya was definitely the main editor of our commercial. She edited the commercial and sent it to us via text message when she was finished. When watching the editing that she did, there were a few problems Kyra and I noticed. We noticed specifically a problem with the transitions. We could see that the transition from scene 4 to 5 cut of the words one of our subject was saying. When the subject was trying to introduce himself and say his name, the transition came in too quick. Kyra and I saw this and we asked Mya to fix it. Another thing I noticed was wrong with the commercial, was the lack of commercial feeling. By the lack of commercial feeling, I was specifically relating t...

 Production Blog Welcome back everyone! We finally finished filming our commercial. Our group worked so well together when filming the commercial and we all contributed towards the direction the commercial took. When we were filming, we kept thinking very hard about the shots and my group and I were very mindful to use different types of shots when we were filming so we can have a variety. When filming some of our shots on this day, there were some problems where some of the specific scenes did not look natural. One example of this was our 3rd scene. In this scene, one of our subjects was fake sleeping and it did not look as real as possible and in order to fix this problem, my group and I did multiple shots of the scenes and chose the best ones. For our second scene, we had arranged the set properly. We had people sit in certain places,  stand in certain places , and look in a specific direction when talking. For all our scenes, we had our subjects have some input as to how w...

 Production Blog My group and I finally started to film our commercial . We filmed for about one hour the first day we filmed. We had a lot of delay to multiple problems so we couldn't get a lot of stuff done. One of the main problems was that one of the actors in our commercial had a limited amount of time to be with us to do his part of the commercial. His teacher really needed him to be in class so we had only about 15 minutes with him. We were really struggling to figure out how to fix the issue but then I came up with a solution. To accommodate him, we filmed his part first so that we can have his part of the commercial included. We also filmed our sixth scene before we filmed the second, third, and fourth scene so that he can be in the commercial due to his time constraint. Another problem we had was with the costumes. Everyone came dressed up in their costumes and we had all the props that we used in our commercial at school already.  We did run into a problem due to fo...

  Scene One- The first scene will start with Mya opening up the door to the courtroom. She will introduce herself, welcome the viewer to the courtroom, and then go look for the rest of the members. The camera will pan around the room to give a full view of the scene. Finally the camera will turn to Charlie and Kai.  Scene Two- The second scene will start with Charlie introducing himself. He would state his name and then, similar to a lawyer examining a witness, will ask Kai to introduce herself. After Kai says her name the camera will pan back to Mya who will go looking for the other members.  Scene Three- The third scene will jump cut to Joey asleep on a patio bench. Mya will walk into frame and wake him up. Once awake he will introduce himself to the camera.  Scene Four- The fourth scene will start with Kyra and I on a different bench. We will be in the middle of a conversation when Mya walks up to us and has us introduce ourselves. After we both introduce ourselve...